In 2021, the Tesla Model Y and Tesla Model 3 were the best-selling models for the brand in the US, and appear to be among the top 20 car models sold in the US, holding positions 17 and 19 respectively. At the current time, the Tesla target market segmentation reflects a relatively small share of the overall car market, principally affluent, highly educated professionals and families with solid income whose lifestyle is built around reducing their carbon footprint. Tesla Owner Demographics and Stats 20. Males own 77% of Model S vehicles and women own 23%. In 2010, the company had only 899 employees. braking. [74], The Model Y has been generally very well received. Used car values are constantly changing. The technology and drive experience in the Model Y is second to none. Most emphasize that time is running out, and the scale of change required is daunting. Powered by consumers. An alternative with much faster results is using a home 240 volt outlet such as where your electric clothes drier is plugged in. Highs Peppy electric powertrain, spacious cargo hold, cutting-edge technology features. Recently, EVANNEX got the chance to speak with Andy Chatham, founder of the open-source connected car app DIMO, about what role data can play in the modern automotive landscape. These numbers line right up with the Teslarati survey. Tesla owners tend to not have children in the home. I have owned lots of different makes of vehicles. The owner of a Tesla Model 3 is, on average, 46 years old. It appears that Tesla has a difficult time appealing to women. As of 2020, Tesla and its subsidiaries have employed 70,757 workers. In November 2020, Tesla signed an agreement with LG Chem to supply battery cells for Model Y production in China. The average household income of a Tesla Model S owner in 2022 is a little higher, at $151,096 per year. Two months later, in May 2019, Tesla said that they instead planned to shuffle production lines at the Tesla Fremont Factory to make space for Model Y production. As a comparison, the median household income in the United States in 2020 was $67,621. Around town, hilly or slow-speed driving may give you as much as 30 miles per 10% of battery energy. Tesla positions itself as a long-term purchase, offering a battery lifetime of 300,000 to 500,000 miles, which equates to an average of 21 to 35 years for the typical driver! Generally speaking, as you get older you generate higher income and can afford luxury vehicles with higher price points. In perfect condition. All product and company names are trademarks or registered trademarks of their respective holders. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. 'Navalny' director says Russian opposition leader's spirit is unbroken, Climate change is fueling more conflict between humans and wildlife, Michigan State University is enhancing safety protocols weeks after a campus shooting, From the Warehouse to the world: Chicago and the birth of house music, Look up! I just plug the car into a 115v 12amp wall or outside outlet using the factory mobile connector. [29], In November 2019, Tesla announced that the Tesla Model Y would be the first vehicle to be assembled at the first European Gigafactory, Giga Berlin. Apart from the rise in sustainability awareness and consumer demand for eco-friendly products, this success is also attributed to Teslas innovative technological, logistical and management capabilities that ensure the company consistently provides high performance in both product and service. I have only been getting about 280 miles of range in my normal driving but superchargers are plentiful and reliable. Covering in-depth demographics of Tesla Model 3 requires its own article. Tall Tesla Guy has owned his Model Y for nine months, during which he's racked up over 8,000 miles. The Tesla target demographic is largely established families with kids, including younger children or teenagers, and they are mostly professionals, executives, senior managers or hold other high-income positions. Tesla stock dropped markedly in after-hours trading. The electric powertrain provides instant throttle response and quick acceleration, with a Tesla-measured 0-60 mph acceleration time of just 4.8 seconds. That puts Tesla owners a full 21 to 24 points higher for home ownership than the general population. The following chart shows the base and fully loaded prices of various Tesla models as of July 2020 as reported by solarreviews.com. Test drives of multiple Model Y vehicles were also offered to attendees after the presentation. In general, returning car shoppers stick with their previous brand about 50% of the time. This new "master plan" also nodded to heat pumps and hydrogen for industrial uses. He said Tesla had done the math and the switch would cost $10 trillion, less than the world would spend on fossil fuels over the same timeframe. Power 2022 U.S. Gear head, Auto evolution. That affluent third seems to also separate Tesla drivers from the rest of the pack by educational level, too, as that's how many of the study's participants drove a Tesla and had a Master's or a PhD degree. 9. Public access to most buildings at Michigan State University will be restricted at night, school officials said a little more than two weeks after a gunman killed three students and injured five. Is it possible to have TWO Cloud Profiles under ONE Tesla Account (mobile app)? Update Vehicle Firmware to Improve Certain FSD Beta Driving Operations | Tesla Support, Tesla Won't Ship FSD Beta To New Owners Until NHTSA Recall Is Handled. Some people can justify it easil. United States national medium household income, Why Tesla has a problem appealing to women: Electric cars, Elon Musk may be off-putting, How to Invest in Rivian Before they go public in their upcoming IPO. [9][10][11], There were four planned powertrain configurations for the Model Y: Standard Range Rear-Wheel Drive (RWD), Long Range Rear-Wheel Drive, Long Range with Dual Motor All-Wheel Drive (AWD), and Performance (with Dual Motor All-Wheel Drive). Despite this impressive rise, a recent report noted that 18% of people who buy electric cars eventually revert back to gas-powered vehicles. When Elon Musk revealed the Model Y back in 2019, he claimed . In 2021, Tesla brand value was estimated at $42.61 billion, making it the most valuable automotive brand worldwide, beating even the long-standing popular Japanese, European and US brands like Toyota, Mercedes Benz, Honda and Ford. Model Y Owner's Manual. Women own 29% of Model X vehicles and men own 71%. Daniel Zlatev,2022-10-18(Update:2022-10-18). If youre confused about average income vs. median income just look here.). Additional perks are available depending on the level of contribution. As the newest EV to hit roads for Tesla, the Model Y CUV continues to grow in. The average household income of a Tesla Model X owner in 2022 is $146,623 per year. The price of a used Tesla Model Y on carwow starts at 42,990. This isnt terribly surprising as the average Tesla owner reportedly has a higher median household income than other brands . This car drives like nothing else. Tesla's cars are just as much pieces of technology as they are vehicles, and the automaker's ecosystem has begun to help consumers see the value of data in modern mobility. Analysts were eager to see a new Tesla model specifically, a much cheaper Tesla, one that could make the most popular electric vehicle brand in America accessible to a far broader swath of buyers. 0-60: 3.5 seconds. I cannot wait to take a road trip and really give the Navigate on Autopilot a real test. As you look closer at the Tesla Model Y's stats, you'll notice that in most areas, the Model Y scored quite well. In addition, Teslas tend to be popular in sunny, warm states where the weather maximizes the life of the battery, as well as states whose tax structures are favorable to electric car ownership. The statistics were reporting here have a margin of error of +/-2.4%. Your Email (required, and we won't share your email address), Marketing help you need Search Engine Optimization (SEO) on Google or BingPaid Search (PPC) on Google or BingDisplay ads & banner adsEmail marketingGoogle ShoppingNot sure (You can describe what you need at the bottom of the page), When you need it Immediate! No votes so far! Tesla Employs 70,757 People Globally. [5] The Model Y is based on the Model 3 sedan platform. Our 2021 Tesla Model Y trim comparison will help you decide. [68][69], Vehicles produced since May 2021 lack radar for adaptive cruise control. This gives us a great deal of accuracy when we pull and analyze demographic data, without having survey errors from self-reported data or other types of sampling errors. Most of the statistics cited on this analysis have a margin of error of +/-2.5% at a 95% confidence level. I this Tesla is like new condition with very little to nowhere on the exterior or interior. Tesla has issued a voluntary recall on certain Model S, Model 3, Model X and Model Y vehicles that have installed or pending installation of software that contains the Full Self-Driving (FSD) Beta feature. The demographics of Tesla owners is made up mainly of consumers who are passionate about reducing their carbon footprint or are interested in the gasoline cost savings. TrueCar has 810 used Tesla Model Y models for sale nationwide, including a Tesla Model Y Long Range AWD and a Tesla Model Y Performance AWD.Prices for a used Tesla Model Y currently range from $34,988 to $78,000, with vehicle mileage ranging from 12 to 82,428.. Find used Tesla Model Y inventory at a TrueCar Certified Dealership near you by entering your . Factory fit and finish do not match most other vehicles. The owners of cars from Elon Musk's electric vehicle brand appear to be predominantly male Millennials or Gen-Z folks living in affluent urban areas. [71], Software update 2022.20.9 transitioned radar equipped Model Ys (and Model 3s) to Tesla Vision. The demographics of an average Tesla Owner in the United States. [36], On June 5, 2020, Tesla launched the Model Y Online design studio for the Chinese market, allowing customers in China to place orders for the upcoming made-in-China Model Y. Specifically, charging from a low battery up to 90% could take all weekend. This includes tactics such as customer referral programs, influencer marketing and organic social media, all of which enable the company to achieve enormous success with far smaller marketing budgets compared to prominent car brands. The Tesla Model Y is a battery electric compact crossover manufactured by Tesla, Inc. I picked up my new 2023 MY LR on February 9th and since then eagerly waiting for the FSD beta feature that I paid for. Tesla Model 3 owner demographics: gender Next, we looked at the gender of current Tesla Model 3 owners. Four decades later, its impact is bigger than ever. Specs. In some ways though, it was vintage Tesla. The Model Y fills a smaller and less expensive segment than the mid-sized Tesla Model X. The two brightest planets in Earth's night sky are millions of miles apart. 2023 2022 2021 2020. Is San Diego located in the west or in the east? Long story short, the typical Tesla driver is not the typical American driver who is split roughly evenly by gender and has a lower average annual income, while a higher educational degree is owned by just 13% of non-Tesla drivers. Lack of blind spot monitoring, coupled with really poor visibility from the car is also a big minus. We looked at the gender of current Tesla owners, including Tesla Model S and Tesla Model X. Men own 84% of Model 3 vehicles. This form uses Akismet, reCAPTCHA and this quiz to prevent spam and bot submissions. Now that's a moment of awe. Tesla cars are popular in North America, Europe and Asia, with. [27], On March 14, 2019, Elon Musk premiered the Tesla Model Y at an event at Tesla's design studio in Hawthorne, CA, where specifications were announced and the vehicle was shown. You never know where WUNC's events will take you. Here's why that's a big deal", "Can heat pumps solve cold-weather range loss for EVs? Including Age, Ethnicity, Gender, Income, Children, Home . A State Divided: HB2 And Transgender Rights, Committee on Inclusion Diversity Equity Accountability, WUNC Public Radio, LLC Board of Directors, Foreign rivals didn't cause Havana Syndrome, U.S. intelligence concludes, House Democrats come together to work on a messaging strategy to attract voters, Known as the boy in the tent, fundraiser Max Woosey is ready to go back indoors, China is building six times more new coal plants than other countries, report finds, Is your signature in need of a makeover? Owners of the Model X have a higher percentage of women owners. You can order the three-piece front and back-seat floor mats for $159.99, and if you opt for the. Men at Tesla represented approximately: 79% of the workforce, 83% of leadership, 75% of new hires and 77% of promotions in 2020. Been wanting to go full electric and ditch fossil fuels for a long time, but the 90 mile leaf wasnt going to make it for me. Do you need to reach Tesla owners with a postal mailing list? Current Tesla owners tend to be male, older (45+ years old), higher income ($100K+) and Asian. It should be noted that, even if a low-priced Tesla was to be made available, low-income households . I do not know anyone who used this service to speak of its efficacy. To bolster its reputation as an innovative company, Tesla also bombarded investors with examples of how it has developed new features and cut costs. Instead of a shiny new car, the company went big-picture on climate change, making the case for an aggressive global transition away from fossil fuels one with a vast number of electric vehicles and batteries, Tesla's core products, as the key components. Copyright 2006-2022 Tesla Motors Club LLC. However using a regular outlet recharges the battery very slowly. Critics laud the car's appearance, quick acceleration, spacious interior and range. This cookie is set by GDPR Cookie Consent plugin. Camila Flamiano Domonoske covers cars, energy and the future of mobility for NPR's Business Desk. The Tesla Model Y has a RRP range of 44,990 to 59,990. This compares to the United States national medium household income of $78,500. Tesla owners are an older demographic. What is the most sold Tesla? Please visit the Account Upgrades page for more details. Be the first to rate this post. "Tesla had a very, very strong year," says Vince Palomarez of S&P Global Mobility. I'd pick 3 if possible: gear head, evolution, and tech. 2. [43], On January 7, 2021, Tesla released the Standard Range Rear Wheel Drive Model Y as well as the optional 7-seat, third-row seating configuration. Done in pearl white over white leather interior with factory third row seats. Read about the Tesla Cybertruck in our article on the most popular truck in America. See our upcoming events and sign up to attend. Children of the electric car era indeed as most EVs have big infotainment screens and are full of connectivity options, somewhat offsetting the urge and need to use phones as often. They aim to hold onto their Tesla car for many years ahead. A majority of Tesla owners do not have any children. 4. [17] As of December 6, 2021, Tesla formally notified people who had pre-ordered the Long Range RWD that their chosen configuration is no longer available. The demographics of Tesla owners is made up mainly of consumers who are passionate about reducing their carbon footprint or are interested in the gasoline cost savings. The company claims to have a radically reinvented assembly process, which involves making the front and back of the car separately, that could cut production costs by 50%. If you live in an apartment or do not have a garage, see below. Hear poetry from NC's poet laureate. RWD 5dr Auto. [63] Electric cars can lose 40% or more of their range in cold weather (at ambient temperatures below 20F (7C)) when heating the interior cabin. More than a quarter -- 25.3% -- of Tesla buyers in the United States owned a Toyota-manufactured vehicle at the time of their Model S purchase. document.getElementById("ak_js_7").setAttribute("value",(new Date()).getTime()); Electric Car Companies and Hybrid EV Lists for Direct Mail, Tesla Owner Demographics: Income, Age, Gender and More, Tesla owner demographics: average income of a Tesla owner, Tesla owner demographics: average age of a Tesla owner, Tesla owners have high percentage of home ownership, Frequently asked questions about this data, Methodology used in the demographic analysis. The cookie is used to store the user consent for the cookies in the category "Performance". JavaScript is disabled. Our Model Y Performance came with "summer tires." . . For Tesla buyers, a solid two-thirds return to Tesla. [63][64], During his teardown of the Model Y,[65] auto analyst Sandy Munro found a component that has been referred to as the "octovalve", which appears to be the next iteration of the superbottle component used in the Model 3. 21. These cookies ensure basic functionalities and security features of the website, anonymously. Driving it on the mostly flat interstates of the Midwest gives us a comfortable, realistic range of 225 miles - far short of the claimed 303 miles. Edmunds lets you track your vehicle's value over time so you can decide when to sell or trade in. The average income of a Tesla owner for the entire household is $143,177 for the Model X and a slightly lower $128,140 for the Tesla Model 3. If Tesla was not able to roll out the new 4680 battery cells by the end of 2021, they would use the standard battery cells until the 4680's are ready. Deathcycledave; Apr 9, 2022; Introductions; Replies 0 Views 385. The Model Y ranked second for battery electric - Tesla's Model 3 once again topped overall new car sales in Europe during March . Just another new Tesla owner in Ca. The handling and performance are absolutely excellent. Model Y. Owner's Manual. / 5. Adjusting most car functions on a computer screen is a new experience. The median age of a Model X owner is 52 years old and the median age of a Model S owner is 54. ", "Tesla Model Y Heat Pump: Deep Dive and Closer Look", "Model Y has heat pump to solve issue of range in cold weather", "Tesla and other electric car batteries lose 40% of their range in extremely cold weather: AAA", "Sandy Munro Finds Fun 'Octovalve' Tesla Model Y Easter Egg During Teardown", "Tesla proudly hides 'Octovalve' insignia in Model Y, hints at next-gen thermal system", "Tesla Octovalve Is The Video Sandy Munro Has Not Captured Yet", Tesla Stops Putting Radar Sensors in New Model S and Model X EVs, Tesla investigated over 'phantom braking' problem, "Tesla is rejiggering its Fremont factory to build the Model Y SUV and a Model S refresh", "The Tesla Model Y Is the All-Electric Brand's Entry into the Compact-Crossover Fray", "Tesla China signs contract with LG Chem for Model Y production", "2021 TESLA MODEL Y 5-SEAT SUV RWD | NHTSA", "Top Gear's big electric crossover test: Tesla Model Y vs rivals", https://en.wikipedia.org/w/index.php?title=Tesla_Model_Y&oldid=1142387269, 68cuft (1,926L) max volume with rear seats down and entire trunk + front trunk (frunk), Front crash prevention, vehicle-to-vehicle, Front crash prevention, vehicle-to-pedestrian, 326mi (525km) Long Range AWD (EPA-rated), 244mi (393km) Standard Range (EPA-rated), This page was last edited on 2 March 2023, at 03:17. In Europe, the Tesla Model 3 was the 17th top selling car during 2021, and also held the impressive number 1 spot as the top selling model in the mid-size car category. In fact, 77% of Tesla Model S owners earn over $100,000 a year. The front seats have copious adjustments and are very comfortable. In 2021, Tesla Model Y was the best selling plug-in electric car, with sales of over 172,000 units. The Model Y, the carmaker's newest model which began production at the start of this year, is expected to become Tesla's best-selling vehicle. Floor mats for $ 159.99, and the median age of a Tesla Y. Gender of current Tesla owners, including Tesla Model Y is second to none surprising as the average Tesla reportedly. Percentage of women owners X have a garage, see below following chart the. Really poor visibility from the car is also a big deal '', `` can heat pumps solve cold-weather loss! Front seats have copious adjustments and are very comfortable generate higher income can. 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Read about the Tesla Model Y fills a smaller and less expensive segment than the general population radar for cruise.